PF
SPEED  ·  STRENGTH  ·  POWER
0%
Programs Camp About Roster Gallery Contact Register Now
Johnston, Iowa  /  Est. 2014

TRAIN LIKE AN ATHLETE. COMPETE LIKE AN ELITE.

SPEED  ·  STRENGTH  ·  POWER
BUILT HERE.

Performance Factory is Central Iowa's premier athletic development facility. Founded by Alex Broadus — precision training for athletes who refuse to be ordinary.

NFL ATHLETES TRAINED ● SPEED & AGILITY ● STRENGTH & POWER ● SPORTS PERFORMANCE ● MENTAL TOUGHNESS ● ALL SPORTS WELCOME ● ALL ATHLETES. ALL LEVELS. ● NFL ATHLETES TRAINED ● SPEED & AGILITY ● STRENGTH & POWER ● SPORTS PERFORMANCE ● MENTAL TOUGHNESS ● ALL SPORTS WELCOME ● ALL ATHLETES. ALL LEVELS. ●
0
Athletes Developed
NFL
Caliber Clients
0
Years Training
0
Shortcuts
Alex Broadus, Founder & Head Coach
ALEX BROADUS
Founder & Head Coach
The Blueprint

IOWA-BORN.
NFL-PROVEN.

Performance Factory isn't just a gym — it's a kinetic laboratory. Founded by Alex Broadus, our mission is to translate raw potential into elite performance. From the cornfields of Johnston to the lights of the NFL, we provide the technical precision required for the world's most demanding arenas.

We serve the greater Des Moines area with personalized, results-driven training for all sports and all levels. Whether you're a youth athlete or a professional, there's a place for you here.

Precision

Biomechanical analysis for every movement pattern.

Power

Explosive development cycles built to last.

Speed

Linear and lateral acceleration for elite field sports.

Mentality

Mental toughness forged through elite standards.

Services

ELITE PROGRAMS

01
bolt

SPEED &
AGILITY

Linear and lateral acceleration mechanics for elite field sports. Maximum velocity development and reaction time training.

LEARN MORE arrow_forward
02
fitness_center

STRENGTH &
POWER

Force production and neural drive optimization for peak power output under pressure. Built for dominance.

LEARN MORE arrow_forward
03
military_tech

SPORTS
PERFORMANCE

Sport-specific training tailored to your game. From combine prep to in-season maintenance — no guesswork.

LEARN MORE arrow_forward
04
psychology

MENTAL
TOUGHNESS

Elite performance starts between the ears. We build competitive mindset and resilience alongside physical development.

LEARN MORE arrow_forward
SUMMER 2025
Ages 12–18  ·  All Sports Welcome

SUMMER
ATHLETIC
CAMP

Speed. Strength. Power. Built Here.

Join us for the most intense summer training experience in Central Iowa. Expert coaching, elite methodology, and results-driven programming designed to take your game to the next level.

Dates
June 1 – Aug 31
Schedule
9:00AM – 1:00PM
Location
Johnston, Iowa
Spots
Limited — Act Fast
$450
All Summer Only 3 months of elite training
Full season. Full commitment.
✓ 3 Months of Elite Training
✓ Expert Coaching from Alex Broadus
✓ Maximum Results Guaranteed
✓ All Sports. All Athletes. All Levels.
REGISTER NOW arrow_forward
bolt
Speed & Agility
Footwork drills, sprint mechanics, lateral quickness, and first-step explosion. Get faster in every direction.
fitness_center
Strength & Power
Age-appropriate strength training and explosive power development for maximum athletic output.
sports
Sports Performance
Position-specific drills and multi-sport movement patterns. Whatever your sport — we train it.
psychology
Mental Toughness
We build competitors. Mindset coaching, focus training, and the mental edge that separates good from elite.
Our Athletes

THE ROSTER

Join the ranks of the elite

Athlete
D1 FOOTBALL
SPEED TRAINING
Athlete
TRACK & FIELD
SPEED DEVELOPMENT
Athlete
BASKETBALL
PERFORMANCE TRAINING
Athlete
NFL PREP
COMBINE TRAINING
SPEED
STRENGTH
POWER
BUILT HERE
What They Say

RESULTS SPEAK

"

Alex transformed my game completely. My 40-yard dash dropped by 0.3 seconds in one off-season. The attention to detail is unlike any coach I've had.

MARCUS T.
D1 Football · Wide Receiver
"

Best investment we ever made for our son. He went from a role player to starting varsity as a freshman. Performance Factory made the difference.

PARENT OF ATHLETE
Youth Athlete · Football / Track
"

The Beast Fit Camp is elite. You feel the difference after week one. Alex pushes you past limits you didn't even know you had. Zero shortcuts here.

KEZIA M.
Summer Camp Participant · Soccer
BEAST

READY TO BECOME
A BEAST?

location_on 5820 Beaver Dr. Suite 400, Johnston, Iowa 50131
mail abperformancefactory@gmail.com
phone 515.321.1141